scary - but NOT "beautiful"

i just saw this video and article and was immediately struck how there is a push to make women powerless victims of their environments.

EDIT HERE!  here is the explanation by the designer from her website.  i think it is appropriate to the discussion to read her own words instead of the interpretation in the linked article:

Thesis
Introduction

Just being human is not good enough anymore nor has it ever been. What is very clear is that people are not satisfied with what they were naturally born with. Neither the prehistoric cave dweller nor modern man has ever considered the human body aesthetically satisfactory. It is human nature to want to be more than what we are, and from the beginning of time we have gone to extreme measures to express on the outside how we desire to be perceived. On the surface, we are physically turning into ideal dream versions of ourselves. Being born a certain way is no longer a life sentence. We can choose exactly who we want to be. What are the possibilities of this new God-like control we have over our bodies?

Right now you can truly become more than just yourself, more than human. It’s almost as if we have shifted from reality into fantasy. The sky is the limit when it comes to controlling our own image. Being online is considered a trusted version of yourself. We are behaving as if we have robotic extensions and we can now generate body parts and also have access to the technology to obtain super powers. We now have complete power over our own image and abilities. What is currently being done and where might these God-like powers potentially lead?

PDF of thesis upon request.

why do i keep thinking of republicans when i see this...

you decide.

here is the article and here is the video.